I'm off the planet series #3: Puma SL

One of my ideas for Puma involves the SL. The idea is to give the SL the old school look/feel but while still keeping the weight. Furthermore, imagine a hybrid boot that features the upper of the Puma King Classic, and the current outsole of the Puma SL. The boot would have the K leather upper that every footballer loves but would be unique in that it is a classic boot ingrained with new school technology. I believe this boot would look and feel amazing and have that old school look that people used to associate with Puma. I truly feel like that image has died, I like a lot of soccer players feel that Puma is a classic brand but with recent releases everything looks so main stream.

Puma King Classic

As for price, I would put this boot at $130 to undercut Nike and adidas. To originally put this boot at $200 killed the launch/excitement of this boot BIG TIME! Furthermore, at a price point of $130 along with the unique/classic look I believe consumers would start to notice the boot and take a chance on it. At the end of the day, I think money talks and if the price is right along with the looks/style of the boot consumers will take a chance. For example, take a look at the adiPURE IV by adidas, the price is at $130 and it kills in the boot market due to its price, unique/old school style, and the beloved k leather upper.

I'm off the planet series: Post #2 by Footy guru:

I'm off the planet series: Post #2 by Footy guru:

This week I again focussed on developing a boot for Nike and with this development idea I focussed my effort on the Tiempo series. This boot would be Tiempo inspired in that it would be a classic boot in terms of look, style, comfort and most importantly price. Over the past two years like a lot of Nike boots, I believe in terms of comfort, style, and performance the Tiempo series has taken a back seat like the total 90 and vapor Series. These styles have changed color but from a consumer stand point me and the rest of the world are hungry for new styles, ideas, concepts, and technology from Nike.

My idea is to create a boot that caters to the classic/old school footballers that want the touch and feel of a k leather boot with out the sparkle and flash that most todays football boots offer. Sometimes less is more and with this idea Nike could satisfy a lot of consumers needs and steal consumers from adidas because like the rest of the companies adidas is making boots more narrow and lighter. For example, I am testing the current adiPURE IV and it seems more narrow then the last one which is cause for concern.

I feel that the mold of the current Tiempo limits footballers with wider feet. Those footballers with wider feet then turn to PUMA, Kelme, and sometimes Diadora. My idea is to create a boot called the INTERNATIONAL that is full grain k leather that has off center lacing and a similar last to that of a CTR. The asymmetrical would provide a cleaner striking surface and offer the boot a unique look unlike Nike has produced yet. It would be a clean design with either molded or bladed studs and feature no tongue to help aid in looks/style. Furthermore, i Imagine a full grain k leather boot that is black and white, has a wider footbed and is at the price point of a staggering $130. This boot would be simple; a k leather upper, wider forefoot and Nike is able to compete with the adiPURE from adidas. Sometimes less is more, and I think a k leather boot that is wider, splashed with the swoosh at a staggering $130 would fly off the shelf.

In the end, I am just using my imagination and believe a this would be popular for consumers and give Footy folks with a wider foot a chance to wear Nike. All the Nike boots are so narrow or are splashed with technology. What happened to just a normal k leather boot that the weekend warrior or the old professional could wear? Next week I will be coming up with a boot for adidas that involves a twist that I believe could be a banger!

Specs:
Name: International
Category: Classic Performance
Positions: forward, midfield
Upper: K leather
Weight: 9 oz.
Inspiration: Eric Cantona, classic boot style,look, and feel.
Creator: Footy Guru

Im off the planet series: Post #1 by Footy guru:

Im off the planet series: Post #1 by Footy guru:

Over the next month, I will be creating a series of posts that are ideas of mine for certain soccer boots that I imagine building/ producing that I think would be a hit to consumers. These ideas are new, fresh and feature off the planet ideas. The ideas are my way of sharing my creativity along with my passion for football boots.

The story behind this series:
About a year ago I found myself in front of developers that make Nike football boots happen. The footwear product development team at Nike Football who takes ideas/sketches from marketing are in charge of building the boots you see on the elite pros and amateur players all over the world. What was I doing there? I was interviewing for an associate developer position within the soccer department which I thought/believed to be my dream job. In this interview, I broke down and reviewed various Nike boots and even came up with changes that they could make for certain boots to increase sales/profitability for each line. In fact, during this interview I presented my idea to put a carbon fiber base on the CTR to decrease the overall weight of the boot and make it more popular/profitable. It was at this point where i realized that i had a gift, and they later informed me that it was in the works. What do you know, the world cup is around the corner and the elite series is formed.


Furthermore, as the interview came to a close I was asked if I could create any boot what would I create and why?

My answer/idea for the Nike product development team:
I told the developers that I would create a hybrid boot between the CTR and the Total 90. The boot would combine the touch/comfort of the CTR with the power of the Total 90 series. With this boot I imagine a whole new technology in terms of where players using the boot would get their power and accuracy from. I would do away with the fins and plates like the current Total 90 model, which in my opinion is a dying boot that needs a revamp in terms of style and technology ASAP.

Furthermore, with this boot I would use the mold of the CTR for comfort but make the boot slip on so I could play around with different materials in order to make this boot a complete power boot, and not a market gimmick like the current T90 fins. Imagine the shape of a CTR that is sleek and is a slip on/features a hidden lace system, with a new upper/technology down the middle formed of a NEW hard rubber pattern similar to the first predator for an increase in surface area for a larger striking area that will aid in a players game to hit the target, improve accuracy/power.



In the end, I believe the combination of the two boots would compliment each other well and give Nike a new power boot.

What do you think Footy fans? Just wanted to share one of my crazy off the wall ideas. Will work on some sketches to show you more visually what the boot and concept could look like if developed.

Specs:
Name: Nike Vantage (subject to change)
Category: Power Line
Positions: forward, midfield,defender, and keeper
Upper: Kanga lite, synthetic/carbon fiber, and fly wire(instep, heel)
Outsole: lunar foam and carbon fiber
Weight: 9 oz.
Inspiration: Black Panther; sleek, strong, agile, and stealthy.
Details: Hybrid between CTR and Total 90 to form a new breed of power boot for team Nike.
Creator: Footy Guru